Episode Nine: Stefan Berggren & Jesse Garrison
In America where throwaway culture is status quo, Trek Bikes goes against the current by building quality products that last. As a partner in NextWave Plastics, an initiative convened by Lonely Whale where companies commit to keeping plastics in the economy and out of the ocean, Trek developed the Bat Cage, a water bottle holder made out of material from recycled fishing nets
Stefan Berggren is Sr. Product Compliance at Trek and Jesse Garrison is Chief Engineer at Trek. In America where throwaway culture is status quo, Trek Bikes goes against the current by building quality products that last. Their bikes and cycling gear are recognized around the world.
As a partner in NextWave Plastics, an initiative convened by Lonely Whale where companies commit to keeping plastics in the economy and out of the ocean, Trek developed the Bat Cage, a water bottle holder made out of material from recycled fishing nets. 52 Hertz host Petrice Jones, Stefan and Jesse discuss embracing sustainability, the importance of connecting with nature, and the surprising ways the cycling industry can help save our oceans.
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A bit of nature a day can help keep the doctor away. A study conducted by the Wildlife Trust and University of Derby over the course of a five year period, found that a simple bit of eco therapy, and spending some time outdoors, boost participants' health by an average of 30%. Participants in the Wildlife Trust 30 Day Wild campaign were encouraged to connect with nature every day for 30 days, then they were asked to fill out a survey ranking their health, happiness, and general attitude towards nature. And as it turns out, benefits from a daily dose of nature includes significant improvements in both physical and emotional health. What's more, those improvements lasted for up to two months after the challenge ended. Spending time outside helps us feel relaxed, and it also reminds us that we're part of nature and we're not separate from it. People who feel connected to the outdoors are also more likely to want to protect it, so it's a win-win. What's good for you is good for the Earth and for the ocean.
LEARN MORE ABOUT NEXTWAVE PLASTICS